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Featured Image Recruiter Tips

How to Optimize Outbound Recruiting for Sustainable Talent Pools

Britt Ryan Square Min

Britt Ryan is the Head of Recruiting at Entelo, where she spearheads the company's strategies to attract, engage, and hire the best talent. She has previously held recruiting leadership roles at Lithium Technologies, Salesforce, VISA and several other leading companies.

The talent market is more competitive than ever. In the past year, the U.S. unemployment rate went from 5.3 percent to 4.9 percent—and the number of employed individuals rose by nearly 60 thousand (Bureau of Labor Statistics). This is great news for the U.S. economy, however, it’s a challenge to talent acquisition professionals trying to convince happily employed people to make a change. Where to begin? Make sure you have an optimized, and healthy pipeline of candidates from the top of the funnel to the bottom. Here are six ways to optimize your outbound recruiting, to build sustainable sources of talent.

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Featured Image Recruiter Tips

New eBook: How a Talent CRM Will Help You Win at Hiring

Ariana Moon Headshot 2

Ariana Moon is a Senior Recruiter at Greenhouse—and a proud one at that! She partners with hiring managers across all teams at Greenhouse to learn what they do and help them hire the best people for their teams. Outside of work, she dedicates her time to Latin dancing and loves exploring her physical limits almost as much as she loves eating sweets.

Last week, our co-founder and president announced the launch of Greenhouse CRM, which allows you to focus on what really matters: building and maintaining relationships at scale.

Taking a few steps back, we also want to provide recruiters, hiring managers, and talent acquisition professionals with helpful information on the evolution of CRMs, why they’re useful, and best practices for using them. 

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Featured Image Recruiter Tips

4 Tips: How to Recruit and Hire the Right Remote Workers

Jen Mc Kenzie

Jen McKenzie is a freelance writer from New York, NY. She is fascinated by all things having to do with words, business, education and cutting-edge. When Jennifer is not busy writing, she enjoys taking long walks and spending time with her two pets Brando & Marlon. You can reach Jennifer on Twitter @jenmcknzie.

Technological advances have enabled workers in many fields to complete their daily tasks from any location where they have an Internet connection. There is no longer a need to be tethered to or bound by a traditional office space. With the number of remote workers rising, you may be thinking about taking advantage of the benefits associated with hiring a remote worker yourself. When you hire remote workers, you can expand your search for qualified talent to all corners of the world. Remote workers may also be more productive and require less overhead. 

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Featured Image Recruiter Tips

New eBook: Does Your HR Tech Stack Stack Up?

In the $15 billion dollar HR tech industry, new startups are constantly reinventing HR as we know it. It seems like there’s a new solution popping up practically every day. If you’re like us, it’s easy to feel overwhelmed and pressured to keep up with the latest and greatest. After all, no one wants to stay stuck in the past or rely on outdated tools, especially when modern technology contributes to business success. And according to Josh Bersin, ten years ago might as well be the Stone Age.

“The types of technology used, the experiences they deliver, and the underlying designs are new. And even more importantly, the way we manage people in companies has changed, making many of the traditional HR systems purchased only a decade ago seem out of date.” - Josh Bersin, Bersin by Deloitte

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Featured Image Recruiter Tips

Twitter Takeaways from Glassdoor Recruit 2017

English Taylor

English Taylor is a Content Marketing Manager at Greenhouse where she gets to write and share stories about recruiting every day. Her favorite part of the job is connecting with Greenhouse customers. English has experience working as a copywriter and content strategist at startups, advertising agencies, and media companies. Want to talk Greenhouse or grammar (ideally both at the same time)? Connect with English on LinkedIn

The Greenhouse Team just wrapped up at Glassdoor Recruit 2017 in Chicago! In case you weren’t able to make it to the Windy City for the event, we’ve got you covered. Here are a few of our top Glassdoor Recruit takeaways, captured via Twitter, about recruiting and retaining informed candidates:

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Featured Image Candidate Experience

Strengthen Your Talent Community With Personalization

Laura Yipit

Laura Rottingen is the Recruitment Manager at YipitData, which analyzes web data to provide KPI estimates and answer key questions for investors. She partners with Hiring Managers across all departments to help them optimize hiring processes and ensure high quality hires. Outside of work, she loves to read, cook and travel. Connect with her on LinkedIn.

Google “employer branding” and you’ll find an endless list of articles on the shift to a candidate-driven market and why it’s crucial to attracting top talent. What the articles won’t say: The impression you’re creating isn’t the end of the game. No amount of amazing marketing will make a product successful if the user experience doesn’t follow through. When I think about building a strong talent community, I think about personalizing the experience a potential candidate has with our interview process and within our company.

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Featured Image Greenhouse

The Launch of Greenhouse CRM: A Message from Greenhouse’s Cofounder

Jon Stross

Jon Stross is President and Co-Founder of Greenhouse. At Greenhouse, Jon drives the product strategy and works closely with customers and partners to build a platform that improves recruiting performance. Before founding Greenhouse, Jon served as the GM for BabyCenter.com and was responsible for the global rollout of the business.

Today I’m excited to announce the launch of Greenhouse CRM, which allows you to build your most valuable asset: your talent network.

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Featured Image Recruiter Tips

Catching up With Greenhouse's First Graduate Intern

English Taylor

English Taylor is a Content Marketing Manager at Greenhouse where she gets to write and share stories about recruiting every day. Her favorite part of the job is connecting with Greenhouse customers. English has experience working as a copywriter and content strategist at startups, advertising agencies, and media companies. Want to talk Greenhouse or grammar (ideally both at the same time)? Connect with English on LinkedIn

Greenhouse recently wrapped up our first-ever graduate internship program. Laura Chau, an MBA student at Stanford University, spent the summer in both the New York and San Francisco Greenhouse offices working on the Product Marketing Team. We caught up with Laura, currently in Tokyo, to get her perspective on her time at Greenhouse.

Below, hear Laura’s four main pieces of advice for companies trying to create or improve their own internship programs, including her thoughts on how to approach and differentiate undergraduate and graduate internships.

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Featured Image Candidate Experience

Using Content to Create an Engaging Candidate Experience and Strong Talent Community

Lauren Roberts Min

Lauren is the Director of Talent Acquisition at The Muse which means she gets to help people discover careers they love at a company that's changing the way companies hire and people find jobs. She started at The Muse in March 2015 when they were only 25 people and grew the team to over 130 Musers and counting. Lauren is passionate about the human side of recruiting and takes great care when partnering with both candidates and hiring managers to create positive experiences and build successful teams.

Your HR strategy should be about humans, not resources. It’s important to recruit them honestly, engage them like you would a friend, and build an emotional connection—the talent lifecycle is not a transaction. One way to do this is by using content to foster a great candidate experience that makes people feel valued and think well of your company, whether or not they get the job.

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Featured Image Recruiter Tips

Using SEO Techniques to Optimize Job Descriptions

Brad Shorr

Brad Shorr is Director of Content Strategy at Straight North, one of the leading Internet marketing companies in Chicago that provides SEO, PPC and web design services. With more than 25 years of sales and marketing experience, Brad has been featured in leading online publications including Moz, American Marketing Association, and Entrepreneur.

Most companies post job openings on their website, where they describe the position and qualifications, and invite candidates to submit an application. This is a great recruiting tactic, but works even better when SEO techniques are applied to these pages. In doing so, job opening pages are more likely to:

  • Be found by job seekers using Google to search for employment

  • Be shared more on social media by people interested in helping members of their social network discover new opportunities

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